a new way to own a gym.
Flexible. affordable.
tech-enabled.

We apply technology, flexibility, and our exclusive staff-optional model to make fitness franchise ownership easier.

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WHY IRON 24 IS DIFFERENT

TECHNOLOGY ENABLED

Gym membership, access, and support is all conveniently managed through the Iron 24 app – making life easier for members and for you.

STAFF-optional model

That’s right. Our fitness centers require no full-time employees. You just need a cleaning crew to keep things tidy.

lower opening COSTs

Opening costs start around $300k – including the franchise fee – well below industry averages. Financing available.

a more FLEXIble franchise model

We provide the best concept, technology, and branding in the industry, and keep requirements to a minimum. The rest is up to you to decide.

VIRTUAL GYM FLY-THROUGH

The most convenient gym on the planet

100% digital member experience

Your members will love joining your gym instantly on the Iron 24 app with no calls, tours, or sales pitches required. They'll conveniently access any of our gyms 24/7 and manage their membership through the app.

NO CONTRACTS OR HIDDEN FEES

Your members will never have to worry about being locked into a long-term gym contract again. They'll join with confidence knowing that they can conveniently change or stop their membership through the Iron 24 app.

FITNESS + RECOVERY amenities

Your members get all the equipment they need to get achieve whole body fitness in one great space – from building strength with free weights to restoring their body and mind in our signature Recovery Rooms.

24/7 TOTAL ACCESS

Your members will appreciate having access to your gym at the hours that are most convenient for them and their busy schedules.

Industry Expertise & support

It's important to have an experienced team on your side. Iron 24 has a team of more than 30 with expertise in fitness, franchising, technology, operations, sales, and marketing, ready to support you. Our team's decades of experience includes:

  • Multi-unit fitness center ownership.
  • Building the world’s largest fitness franchise.
  • Developing tech used by thousands of franchisees.
  • Founding one of the fastest-growing franchises ever.
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ESTIMATED INITIAL INVESTMENT

Type of Expenditure
Amount

Franchise Fee

$39,000

Business Licenses & Incorporation

$400 to $1,200

Build-out and Permits

$60,000 to $150,000

Fixtures, Furnishings & Equipment

$40,500 to $190,000

Computer Equipment and Technology

$4,450 to $8,550

Signage

$12,700 to $20,000

Architect / Engineering Fees

$3,000 to $8,000

Rent, Security Deposits and Utility Deposits

$9,000 to $15,500

Other Professional Fees

$2,000 to $3,000

Insurance Deposit

$1,750 to $2,000

Office Supplies

$1,500 to $2,000

Training Expenses

$1,000 to $2,500

Grand Opening Advertising

$8,000 to $9,000

Additional Funds (for the initial 3 months of operations)

$17,500 to $30,000

Estimated Total

$201,050 to $480,750

FRANCHISE FINANCING AVAILABLE

We'll connect you with the top lenders in franchising.

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🎖️ MILITARY DISCOUNT AVAILABLE 🎖️

Active military and veterans are eligible for a $5,000 discount. Contact us for details.

GETTING STARTED

  1. REQUEST INFORMATION
    Fill out the form to let us know you want to learn more about Iron 24 franchise opportunities.
  2. INTRODUCTORY CALL
    Shortly after you fill out the form, we’ll email you with more information and ask to schedule a no-pressure intro call. This call is not a sales pitch – it's an information exchange. It's one of the first steps in determining whether Iron 24 is a good match for you.
  3. REVIEW FDD
    After your intro call, we will send you our Franchise Disclosure Document. Review this with an attorney and schedule a follow-up meeting to answer questions. You may continue to communicate with your Iron 24 franchise representative throughout this process as questions arise.
  4. DETERMINE YOUR TERRITORY
    Make sure you lock in your territory as soon as possible. Iron 24 has data and recommendations to help you with this process. Work with your franchise development representative to determine your best options.
  5. SECURE FUNDING
    We have multiple top-tier lenders available to you if you need help. If you think you can open your gyms without a loan, then all we need to do is verify that you have the funds.
  6. SIGN DOCS & PAY FRANCHISE FEE
    What an exciting day! You officially become a franchisee and we start supporting you through the process of opening your very own Iron 24 gym. The onboarding process will begin immediately.
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PART OF THE FRANCHICZAR FAMILY OF BRANDS

TAKE THE FIRST STEP TODAY

We’re seeing an incredible response to our franchise opportunity and top territories are going fast. Contact us today to secure a prime location in your area.

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