Iron 24 is a premium 24-hour gym concept built entirely around member convenience. Every location operates 24 hours a day, 7 days a week, 365 days a year — no staff required, no keycard to carry. Members sign up entirely online, receive a personal QR code through the Iron 24 app or My Iron 24 account, and scan in at the door whenever they want to train.
Iron 24 currently operates 19 open locations across the United States and Canada, with more coming soon. Find a gym near you at iron24.com/locations.
Iron 24's flagship membership category combines a full-floor gym with an on-site recovery zone. Recovery amenities vary by location and may include infrared sauna, cold plunge, red light therapy, cryotherapy, massage chairs, waterjet massage, tanning beds, spray tanning, and medical wellness services such as IV therapy, vitamin B12 shots, and peptide therapy. Members get unlimited access to both the gym floor and all available recovery amenities included in their plan.
Iron 24 Fitness memberships provide unlimited access to the full gym floor — free weights, cable systems, benches, and a complete range of cardio equipment — with no recovery zone add-on. Flexible billing options include monthly, quarterly, semi-annual, and annual terms. No long-term contracts are required.
Iron 24 offers franchise opportunities for entrepreneurs and investors interested in owning and operating a 24/7 fitness and recovery gym. The Iron 24 model is designed for low staffing overhead — the fully digital membership platform means the gym runs around the clock without on-site employees. Franchisees benefit from a proven operational system, brand recognition, and a growing network of locations across North America.
Iron 24 franchisees can open standalone fitness locations or Fitness + Recovery gyms, depending on market size and real estate. The compact footprint and technology-driven model keep build-out and operating costs lower than traditional health club formats.
To learn more about franchising with Iron 24, visit iron24.com/franchise or contact the development team directly through the franchise inquiry form.